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Lennie A. Bersh is a Shareholder in the Intellectual Property & Technology Practice of the firm's New Jersey office. Lennie is experienced in developing and implementing patent strategies for building global patent portfolios, prosecuting patents, and counseling in a number of technologies areas, including: artificial intelligence (AI) and machine learning in numerous areas, including FinTech, medical applications and applications related to visual detection/tracking of subjects and objects; electronic healthcare, including medical data modeling via synthetic data and visualization; Blockchain and crypto technologies; Big data; numerous e-commerce and enterprise cloud technologies; smart industrial and home devices and automation processes; and cyber-security art areas.

Concentrations

  • Legal
    • Intellectual property counsel
    • Strategic patent portfolio management worldwide
    • Prosecution of patent applications worldwide
    • Patent validity challenges at the Patent Office (IPR, CBM, and others)
    • Patent litigation
  • Technical
    • FinTech, including financial engineering based on AI and machine learning, smart routers, trading platforms and infrastructure
    • AI and machine learning, such as training and applications of various types of neural network models for disease detection (e.g., cancer), drug screening assay optimization, biological molecule manufacturing, health-related feature extractions based on facial detection and tracking
    • Electronic health care, including electronic patient data tracking and processing, resource utilization, HIPAA-compliant medical data modeling via synthetic data and visualization
    • Big Data and database management based on AI and machine learning
    • Computer-based business methods: social networking, search engine technology; and numerous e-commerce technologies
    • Enterprise and cloud computing, including enterprise cyber-security technologies
    • Virtual machines and networks
    • Image recognition processing and display technologies
    • Networking and wireless communications
    • Optics including laser imaging technologies
    • Smart home devices
    • Medical devices
    • Audio-visual broadcasting and encoding-decoding
    • Cyber-security and autonomous driving

The attorney is providing legal services through and affiliated with Greenberg Traurig, LLP, a New York Limited Liability Partnership. Prior results do not guarantee a similar outcome.

Capabilities

Experience

  • Prior to law school, Lennie worked for number of years as software programmer and database manager in the medical field.

Recognition & Leadership

  • Listed, Chambers USA Guide, 2023-2024
  • Listed, IAM magazine, “IAM Patent 1000,” Prosecution, 2023-2024
  • Member, Winning Team, New Jersey Law Journal’s General Litigation Department of the Year” award, 2013
  • Team Member, Lexology’s Client Choice Award USA & Canada, United States: New Jersey, 2013

A description of the selection methodology for the above awards can be found here. No aspect of this advertisement has been approved by the Supreme Court of New Jersey.

  • Member, American Intellectual Property Law Association
  • Member, New Jersey Intellectual Property Law Association
  • Member, Intellectual Property Owners Association
    • Member, Artificial Intelligence & New Emerging Technologies Committee
  • Instructor, Baruch College, Fields Center for Small Businesses, 2006 and 2011 
  • Featured, “Business Basics Workshop Series” Baruch College, The New York Times, June 4, 2006

Credentials

Education
  • LL.M., Intellectual Property, Benjamin N. Cardozo School of Law, Yeshiva University
  • J.D., cum laude, New York Law School
  • M.B.A., Honors Program, Zicklin School of Business, City University of New York at Baruch College
  • M.A., Biological Sciences, Hunter College
  • B.A., Biology, New York University
Admissions
  • New Jersey
  • New York
  • U.S. District Court for the District of New Jersey
  • U.S. District Court for the Southern District of New York
  • U.S. Patent and Trademark Office
  • U.S. Court of Appeals for the Federal Circuit
Languages
  • Russian, Fluent